Experiences
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Aston Martin Experiences
ASCEND
The pinnacle of Aston Martin experiences
Welcome to ASCEND, where ultra-luxury and extraordinary adventure harmoniously intertwine. This is an exclusive realm crafted for our most distinguished clients, where every moment reveals unprecedented access to the world's most coveted experiences. Each multi-day lifestyle journey unfolds through a series of handcrafted chapters, each one revealing unrepeatable moments that few will ever encounter.
Coming soon to Ascend
Browse the exclusive upcoming 2026 ASCEND programmes here
| ASCEND calendar 2026 | |
|---|---|
| 24 Hours of Le Mans: France | June 2026 |
| The Ultimate James Bond Experience: Italy | September 2026 |
| Formula 1® in Texas: Austin, USA | October 2026 |
Past events
Ascend | Scotland
ASCEND welcomed guests to the Scottish Highlands, where breathtaking roads, emphatic Aston Martin hospitality and refined local cuisine offer a truly memorable journey through timeless landscapes.
Ascend | Le Mans
History unfolded as guests witnessed Aston Martin's return with the Valkyrie Hypercar. From Parisian grandeur at Hotel de Crillon to Champagne with Bollinger. Culminating in unrivaled VIP access at Le Mans and unforgettable trackside moments.
Ascend | Goodwood
ASCEND guests experienced three extraordinary days: luxurious stays at historic Beaverbrook, thrilling access at Goodwood Festival of Speed with F1 champion Fernando Alonso, and VIP hospitality at Wimbledon's Men's Final. A masterclass in British heritage and automotive passion.
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Beyond the extraordinary
From private estates to prestigious global events, every detail of your Ascend journey is uniquely curated by our Aston Martin team to bring you into the inner sanctum of the brand. With deliberately intimate group sizes ensuring personal attention at every moment, discover breathtaking driving routes that lead to privileged destinations, savour exceptional moments in usually inaccessible venues, and experience the world through the lens of ultra-luxury. This is where Aston Martin's commitment to excellence reaches its highest expression.